Point-of-Purchase Display- Milk-Bone

 In my typography class we talked about the importance of point-of-purchase displays and how useful they can be if they are designed well. I really like this display. This is very cute. I like how it's a dog house filled with bones and toys. They made the dog house red and black just like the Milk-Bone logo. I like how it's a 360 display and people can grab products from any side. It looks like they used every part of the display they could for shelving so they can put a lot of products on the display. I like how the Milk-Bone logo is displayed on top. Most people will probably see the sign first and then the dog house. If I saw this in PetSmart or Bowman's  I would walk over to it and possibly buy something.

Oreo Point-of-Purchase Display

I love this display. This is a great point-of-purchase display. In my typography class we talked about the design and importance of point-of-purchase displays. These displays grabs people's attention. This is a very creative display. I love the milk rushing out of the bottom and I like the giant Oreo cookie hanging off the side. It looks like you could dip the giant cookies into the milk. They have definitely branded this display. They have the word "Oreo" really big at the top and they also have it on each shelf. I like how the shelves are curved instead of straight. I think it's more effective having curved shelves because it goes with the flow of the design. If I saw this in a store I would probably go buy something off of this display. Definitely an eye catching display.

Point-of-Purchase display- Josh Groban

 This is a point-of-purchase display. A place called Lithowerks does high-quality color printing and packaging, commercial printing, custom work, inventory management, and other services. http://www.lithowerks.com/printing/gallery.html

Point-of- Purchase displays are usually in stores like grocery stores, gaming stores, and department stores. I don't think a lot of people think much about them. When people walk into a store and they see a point-of-purchase display that they like they will go to the display and usually pick the product up without even thinking about it. They catch people's attention. This display is promoting Josh Groban's new album the Closer.  I think this display would be effective. I like the die-cut of the artist and I like how he is leaning on the CD part. I like the typography at the bottom, it stands at. The white text really stands out. Closer is a little hard to read, but you can tell that it's not that important or they would have made it stand out more. I can tell what part the CD's would be in. I think this is a good Point-of-Purchase display.  

Crabby Joe's

The food titles have a white outline and a drop shadow. I don’t have a problem with that, but I know my teacher would. You usually don’t put drop shadows behind text. In this case I don’t think it looks bad. This is a bold menu. I like the pictures on the side with a description at the bottom. Most people like looking at pictures of the food so they can get an idea of what it looks like. I like the use of the blue and yellow boxes. They put new and important information in the boxes so they stand out from the rest of the menu. I also like how the food items are laid out. It’s easy to read. For the most part, I like the design of this menu.   

Yahoo! Logo

Yahoo! logo is made out of only type. Who would have thought that this logo would become famous one day. It's basically just purple type that's out of line. This logo does have movement because the letters go up and down. I can just hear someone saying Yahoooooo! I think it's a cheerful logo. It kind of looks like something a kid would draw. This logo sort of looks like it was put together quickly, but I think that was the look that they were going for. This is probably one of the worst logo designs out there. If Yahoo! didn't have the exclamation point at the end I don't think it would have been read right. I think Yahoo! used to be red and then they changed it to purple. There's not that much to say about this logo though.

Sal's Pizza Menu

Most pizza and Italian menus look something like this. They have a lot of information on it. I like the coupons/ specials on the side of the menu. I would put that on a take-out menu, but not on a dine-in menu. I like the front cover. I like the picture and the map. I think the font works for this menu. I like how it’s laid out. I like how the text wraps around the pizza on the left side. On the second side, I like the use of white boxes. It draws your attention to the white box. I think it’s a good idea to put specials in its own place that stands out from the rest of the menu. This menu has a lot of information on it and it is busy, but for the most part I think it works.  

Billy McHale's Kid's Menu

 This is a kid's menu. You can tell this menu is targeted towards kids. I don't think most people think about kid's menus as much as adult menus/the regular menu. I think both menus are important. A lot of adults bring their kids to restaurants and they always ask for a kid's menu. The menu as to be appropriate for kids, easy to read, and fun. A lot of kid menus have games or a picture that they can color in so they have something to do. This menu has big font and the font is definitely kid friendly. This font looks fun. The food names and prices are easy to read and find, which is good for the kid and parent. The menu is also in black and white so if kids wanted to color on it they can. They also added some design elements, which work. The only thing that isn't working is the glass at the bottom right. I don't like how the glass is cut off and the text is going on top of it. It doesn't look good. I would either make that a text wrap so the text goes around the glass or move the glass to another place.

Twin Brother's Menu

I don't really like the design of this menu. It looks like a kid designed it and it's messy looking. I'm not sure why they chose Broadway for the font. They need to change the font. They should have a more tropical font since this place is in the Bahamas. I don't like how Daiquiris is right on the font above it- it doesn't looks good. The blue font is over the picture and it doesn't work. Almost all of the font is centered on the left side. They need to get that off centered. I like the pictures, but not where they are at. They put a picture of a glass right in the middle of "Sky Juice" and "Tropical Delights" and it's very distracting and hard to read the text around it. The picture of the ribs and fries next to "Kids Corner" isn't working. It looks like someone poorly cut it out. This menu needs to be redone.

Reggae Hut Menu

I think this menu is way too bright. I don't know who thought that neon yellow and green would be good colors for a menu. The red font isn't bad, but I don't think it works well with the background. I like the pictures, but I feel like they are just randomly put on the page. I think the picture of the lobster is way to big. It looks like they used the same font for the title and for the food description, which doesn't work. The font is okay for the title, but not for the smaller font. It makes it hard to read. This menu needs some revisions.

Catered by Kate

I like this color. It's a welcoming and bright color. This website has a homemade touch to it. I like how the white tabs aren't perfectly straight on the ends. I think the logo might look better on the left hand side. Her logo is hard to read when it's small. Her logo is too busy and the font doesn't work that well. I like the white text in the background, but most of it is covered by the picture. I like how she made the word "touch" in red so it stands out. It is also the same color as "Home." I don't think this is a bad designed website, but I do think it needs some more work.

Poorly Designed Menu

This menu is poorly designed. I don't like this menu. Everything is centered. I know it's in a different language, but that doesn't matter because it's still a bad layout. I don't understand why the price is underlined with dots. They should either put the price next to the food items or have dots that goes from the food name to the price. They should make the titles off centered. There isn't a lot of font variation. The titles look like the are almost the same size as the food names. They should make the titles bigger and bolder. The font description on the last page looks different than the other pages. The font looks like it's a regular font instead of bold. I think they should use that font style on the first two pages and that way it will have more consistency. The background could work if the layout was stronger. It seems like the background is more important than the food names. This menu needs some work.




  

Sedam Bisera Resturant Design Menu

http://sedambisera-restaurantdesign.manifo.com/
This is Sedam Bisera Resturant Design located in Italy. According to their website they help restaurants by redesigning elements to make the restaurant more successful and better. I like the design of this menu. I like the border around it. I also like the very low opacity city in the background. Some people may find that distracting though. I like the typography on this menu. I like that they made the food titles brown to match the background. I like that they included pictures. I like menus that have pictures on it because I like seeing what the food looks like. I like how the text wraps around the pictures. I don't really like the green for the side information. I think they should have used the brown from the titles. It looks like a puke green. The only thing that's throwing me off about this menu is where the titles are positioned at. Some of the are centered within the white box and others aren't. Veal Entrees is squished to the side. I think they need to make the picture of the veal smaller, so the title fits in better.

Christine's Caribbean Cuisine's Menu

This is Christine's Caribbean Cuisine's menu. This restaurant is in Riverview, Florida. I really like this menu. If I saw this menu from a distance I would definitely look at it. I love the colors and the pictures. This has a tropical feel to it. This menu makes me wish I was in Florida. I like how the colors and the pictures are mixed in together and I like the texture around them. I like how some pictures are behind the descriptions and others are in front. This menu has a lot of movement. I also like the typography on this menu. It looks like they used the same font for the food items, but used variations of that font. I like how the food titles are in all capital letters, bold, and bigger than the other font. The food items are also in capital letters, but in a smaller font. I like the use of dots that goes from the food item to the price. It is easy to follow and read. I like how they didn't use dollar signs. I also like how they put that "lunch is served 11am-3pm mon-fri" at the bottom in big letters. I don't like the font for that sentence though. I think they should bring the "Christine's" font back in at the bottom. I like that they used a low opacity white box to put the menu items in. It helps it stand out from the background.

Amazon logo

I think amazon has a very clever logo. Either someone told me or I read it somewhere that the amazon logo is smiling. I never noticed that before until a couple of years ago. They used a basic font like arial. A lot of logos use all caps or a capital letter for the first letter and then lowercase for the rest. This is one of the few logos that I know of that uses all lowercase letters. It's very clever where they put the "simile" at too. They put a curved arrow that goes from "a" to "z." I think one of their slogans was "everything from a to z," which means that people can buy anything from a to z on their website. I like how they curved the bottom of the "z" to make it look like a dimple or make it look like it's smiling. I like that the arrow is a yellow orange color. If the arrow was black it would not have stood out as much. This is a simple logo, but extremely effective. This might be a simple logo, but it probably took awhile to come up with. Usually simple, but strong logos will stay with people longer than a complex logo.

BEHR paint can

This is one of the many different paint cans of BEHR. This is the only BEHR paint can that has papyrus font. Papyrus font usually isn't successfully used. My teacher told me to stay away from that font. It is usually used with Egyptian and nature things. The only reason I can think of why they used this font would be to make this paint can stand out from the rest, and they might have thought that this font went well with the premium plus "style" paint. I think they tried to make this paint can have more of a natural feel to it. I'm not sure why they have a thick black stroke under the "o," "a," and "t" in "topcoat." I don't know why those letters are more important than the others. I think if they wanted to keep the black underline they should have extended it across the entire word. It kind of looks like the underline is only half done. I do like the colors of this paint can though.

B & W Takeout menu

http://www.loubarnicle.com/printDesign.htm
A guy named Lou Barnicle designed this menu and he is a graphic designer. This is the Tempo take-out menu. I like that this menu is consistent. I like how he used a different font for the title of the food section and then another font for the actually names of the food/descriptions. I'm not crazy about the script font for the title, appetizers, salads, main courses, or desserts, but maybe it fits the restaurant. I'm glad that he didn't use the script font for the food titles/descriptions. For the most part I like how this is laid out. He put the appetizers and salads first on the menu and then desserts last. That's a common layout for most menus. I like how the descriptions are below the name of entrees and the descriptions are lined up with one another. I also like his use of boxes. I like how he put desserts in a low opacity gray box to help it stand out. I also think it's clever that he repeated the restaurant's logo in white behind the information in the dessert box. That means that he is branding and using the logo in more than one place. I would probably get rid of the dollar signs next to the price. I read an article that said there is no need for dollar signs next to the price on menus because people will know that is the price. Not having the dollar sign on a menu makes it seem less expensive in a way because when people see the dollar sign they know that means that they are spending money.

This is what the article said....
"Drop dollar signs. Anyone who has sat in a restaurant trying to decide what to order is a liar if they tell you they don’t look at the price for help in making a decision.
So if every customer is going to be looking at that number beside menu items, you might as well make it as appealing as possible.
A recent study by the Culinary Institute of America (the other CIA) showed that menus without the symbol “$” or the word “dollars” saw an increase in sales of over 8% per person.
That’s enough to make any restaurateur scrambling to get the white out!
In fact, deemphasize prices as much as you can. Another important tip is to place prices right next to the end of descriptions so that they blend in as opposed to setting them out all by themselves to the far right margin which just gets your customer thinking about how much it will cost rather than how good it will taste."

Wedding Menu

 This is a very elegant menu. Everything is centered, which makes it a little boring, but I don't think it's bad looking. I really like the designs in all four corners. I think the bottom 2 corner designs should be smaller because the lines are running into the desserts and that could be distracting. I think this menu looks elegant being in black and white. This is actually a wedding menu. Someone designed this wedding menu for a lady named Danielle. I think this fits for a wedding. I also like the use of the lines on the right and left side and the bottom. I think it's nice that the designer put the couple's initials at the top surrounded by the same flower design as the corners.