Thursday, May 9, 2013

Point-of-Purchase Display- Milk-Bone

 In my typography class we talked about the importance of point-of-purchase displays and how useful they can be if they are designed well. I really like this display. This is very cute. I like how it's a dog house filled with bones and toys. They made the dog house red and black just like the Milk-Bone logo. I like how it's a 360 display and people can grab products from any side. It looks like they used every part of the display they could for shelving so they can put a lot of products on the display. I like how the Milk-Bone logo is displayed on top. Most people will probably see the sign first and then the dog house. If I saw this in PetSmart or Bowman's  I would walk over to it and possibly buy something.

Oreo Point-of-Purchase Display


I love this display. This is a great point-of-purchase display. In my typography class we talked about the design and importance of point-of-purchase displays. These displays grabs people's attention. This is a very creative display. I love the milk rushing out of the bottom and I like the giant Oreo cookie hanging off the side. It looks like you could dip the giant cookies into the milk. They have definitely branded this display. They have the word "Oreo" really big at the top and they also have it on each shelf. I like how the shelves are curved instead of straight. I think it's more effective having curved shelves because it goes with the flow of the design. If I saw this in a store I would probably go buy something off of this display. Definitely an eye catching display.

Point-of-Purchase display- Josh Groban

Product Photo This is a point-of-purchase display. A place called Lithowerks does high-quality color printing and packaging, commercial printing, custom work, inventory management, and other services. http://www.lithowerks.com/printing/gallery.html

Point-of- Purchase displays are usually in stores like grocery stores, gaming stores, and department stores. I don't think a lot of people think much about them. When people walk into a store and they see a point-of-purchase display that they like they will go to the display and usually pick the product up without even thinking about it. They catch people's attention. This display is promoting Josh Groban's new album the Closer.  I think this display would be effective. I like the die-cut of the artist and I like how he is leaning on the CD part. I like the typography at the bottom, it stands at. The white text really stands out. Closer is a little hard to read, but you can tell that it's not that important or they would have made it stand out more. I can tell what part the CD's would be in. I think this is a good Point-of-Purchase display.  

Wednesday, May 8, 2013

Crabby Joe's


The food titles have a white outline and a drop shadow. I don’t have a problem with that, but I know my teacher would. You usually don’t put drop shadows behind text. In this case I don’t think it looks bad. This is a bold menu. I like the pictures on the side with a description at the bottom. Most people like looking at pictures of the food so they can get an idea of what it looks like. I like the use of the blue and yellow boxes. They put new and important information in the boxes so they stand out from the rest of the menu. I also like how the food items are laid out. It’s easy to read. For the most part, I like the design of this menu.   

Yahoo! Logo

Yahoo! logo is made out of only type. Who would have thought that this logo would become famous one day. It's basically just purple type that's out of line. This logo does have movement because the letters go up and down. I can just hear someone saying Yahoooooo! I think it's a cheerful logo. It kind of looks like something a kid would draw. This logo sort of looks like it was put together quickly, but I think that was the look that they were going for. This is probably one of the worst logo designs out there. If Yahoo! didn't have the exclamation point at the end I don't think it would have been read right. I think Yahoo! used to be red and then they changed it to purple. There's not that much to say about this logo though.

Tuesday, May 7, 2013

Sal's Pizza Menu


Most pizza and Italian menus look something like this. They have a lot of information on it. I like the coupons/ specials on the side of the menu. I would put that on a take-out menu, but not on a dine-in menu. I like the front cover. I like the picture and the map. I think the font works for this menu. I like how it’s laid out. I like how the text wraps around the pizza on the left side. On the second side, I like the use of white boxes. It draws your attention to the white box. I think it’s a good idea to put specials in its own place that stands out from the rest of the menu. This menu has a lot of information on it and it is busy, but for the most part I think it works.  


Billy McHale's Kid's Menu

 This is a kid's menu. You can tell this menu is targeted towards kids. I don't think most people think about kid's menus as much as adult menus/the regular menu. I think both menus are important. A lot of adults bring their kids to restaurants and they always ask for a kid's menu. The menu as to be appropriate for kids, easy to read, and fun. A lot of kid menus have games or a picture that they can color in so they have something to do. This menu has big font and the font is definitely kid friendly. This font looks fun. The food names and prices are easy to read and find, which is good for the kid and parent. The menu is also in black and white so if kids wanted to color on it they can. They also added some design elements, which work. The only thing that isn't working is the glass at the bottom right. I don't like how the glass is cut off and the text is going on top of it. It doesn't look good. I would either make that a text wrap so the text goes around the glass or move the glass to another place.