This is a Poland Spring water bottle. It relies more on the illustrations than the typography, which is fine. I have to design a water bottle label using mainly typography though. I like the illustration on this water bottle. I like the rushing water going into the distance. I think their logo, which is mainly type is fairly well-known. It's a little hard to read the "P" in Poland. It almost looks like an "O." I would change the "P" in Poland to look more like a "P" than an "O." I also think the yellow curved banner adds a nice touch to the logo. It kind of looks like it's smiling. I think it's a good idea to put when the company was established. I see that on a lot of water bottles. In this case this company was established in 1845 and they put that right underneath the "S" in Spring.
Friday, April 5, 2013
Poland Spring Water
This is a Poland Spring water bottle. It relies more on the illustrations than the typography, which is fine. I have to design a water bottle label using mainly typography though. I like the illustration on this water bottle. I like the rushing water going into the distance. I think their logo, which is mainly type is fairly well-known. It's a little hard to read the "P" in Poland. It almost looks like an "O." I would change the "P" in Poland to look more like a "P" than an "O." I also think the yellow curved banner adds a nice touch to the logo. It kind of looks like it's smiling. I think it's a good idea to put when the company was established. I see that on a lot of water bottles. In this case this company was established in 1845 and they put that right underneath the "S" in Spring.
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